evolution history and meaning
- Download PNG Mercure Logo PNG Mercure is a brand of 3 and 4 star hotels, founded by Paul Dibrule and Gerard Pelisson in 1967.
- Mercure has more than 790 hotel in 63 countries and has been a part of the Accor Group since 1975 (former name – Société d’Investissement te d’Exploitation).
- Meaning and history 1973 – 1997 1997 – 2004 2004 – 2013 2013 – Today The most recognizable part of the Mercure logo is it’s color palette.
- The Mercure Hotels Logo scheme has 2 colors which are rich purple (Palatinate Purple #602460) and grey-beige (Timberwolf #DFDBCF).
- The modern style wordmark is usually executed in palatinate purple and located on the beige M background.
- The M, the brand’s emblem, is very elegant yet contemporary.
- The Mercure logo has simple yet sophisticated design, with the main accent on its color, it reflects the brand of Mercure Hotels perfectly.
- The brand’s slogan “In harmony with people and places” describes its values as well as its approach to design and visual identity.
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