evolution history and meaning
- Download PNG McKesson Logo PNG McKesson is an American pharmaceutical company, the oldest and largest company in the nation, distributing and providing health information technology, medical supplies, and care tools.
- Meaning and history The McKesson logo is a great example of how a simple strict wordmark can look modern and stylish.
- The brand’s logo is composed of its wordmark and the slogan beneath.
- The key role in the logo design takes the color palette.
- Its main color is common for the pharmaceutical industry design blue.
- But it has a small and bright accent, which changes everything – an orange line under the letter “C”.
- This color accent makes the logo look fresher and contemporary, even though the typefaces used in the wordmark and slogan are both very classic — similar to Neue Frutiger Com Black and Neue Frutiger Com Italic, designed by Adrian Frutiger.
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