Hummer logo and symbol, meaning, history, PNG
- The brand is a part of GMC and is one of the most well-known producers of 4WD-cars in the world.
- Meaning and history 1992 – 2010 Being one of the most popular SUV-cars manufacturers in the world, Hummer boasts a very strong and masculine visual identity design.
- The extra-bold typeface of the capital lettering is similar to the Franklin Gothic Heavy font.
- The nameplate featured very thick straight lines and traditional sharp angles.
- Due to the boldness of the typeface, the lettering looks like it was cut on both upper and bottom parts in order to fit the invisible frame.
- The monochrome palette of the logo adds power and authority to the brand.
- When placed on the card, the palette changes to metallic-gray and the emblem become a little three-dimensional, with its sides a little shadowed.
- The Hummer logo is one of the most minimalist yet outstanding.
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