Chevron logo and symbol, meaning, history, PNG
- Download PNG Chevron Logo PNG The company currently known under the name Chevron had several predecessors, Star Oil, Pacific Coast, and Standard among them.
- 1879 — 1906 The very first logo was created for Pacific Coast Company in 1879 and was composed of a diagonally arched lettering in white with a black outline and shadow, placed on a light bag round with delicate vignettes.
- The o elegant serif typeface of the inscription made the logo look traditional and stylish.
- 1931 — 1948 In 1931 the chevron emblem was refined and the wordmark above it became stronger and more modern, with thick yet narrowed sans-serif typeface, it was placed on a white background above the blue part of the badge.
- 1948 — 1969 The redesign of 1948 switched the logotype from blue to white and placed it on a blue rectangle, which had its bottom part triangular, repeating the shape of the iconic emblem.
- It featured a tricolor chevron symbol with a delicate shadow placed on the bottom part of the outlined circle, where the red italicized wordmark was written.
- 1969 — 2006 In 1968 the Chevron logo was simplified, placing just two triangular segments (blue and red) inside a write vertical rectangle with rounded angles and a delicate black outline.
- 2005 — Today The current Chevron logo, designed in 2005, is fully based on the previous version, but the colors got lighter gradient shades and the framing was gone.
- As for the lettering, now it is set in a sky-blue color and uses a traditional sans-serif typeface with rounded shapes and thick lines.
- Standard Oil symbol Since 1931, Standard Oil has gone through at least three logotypes.
- In the 1969 version, the blue and red angles grew wider, while the white angle between them grew narrower.
- The logotype, created by Lippincott Mercer, was also used for the Chevron brand.
- Emblem The current emblem is based on the 1969 version.
- Color The logo comprises several shades of blue and red, as well as white for the background.
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