BT logo and symbol, meaning, history, PNG
- The company offers mobile telephony and internet products, along with IT and network services, and digital TV.
- Today the provider serves almost 20 million customers across the globe through its British offices and subsidiaries.
- 1969 – 1975 The very first logo of the company featured a modest gray wordmark in all capitals executed in a strict sans-serif typeface.
- The gray and red color palette with gold and green details is a reflection of professionalism and power, which accents on the main characteristics of the company.
- 1975 – 1981 The redesign of 1975 brought a new style of the lettering and a refined color palette, which was now composed only of two colors — red and white.
- The crown was now placed on the left of the wordmark, which was executed in an outlined sans-serif font, with only the first letters of the words capitalized.
- Its minimalist logo was now composed of a custom nameplate, with “British” on the upper level in a thin sand-serif, and a bold all-caps of the “Telecom”, with five diagonal lines, following the letter “M”, and five dots.
- The inscription was executed in purple, symbolizing balance and creativity.
- 1991 – 1999 The name of the company was changed to BT in 1991, so the logo needed to be changed.
- The new emblem was designed by Wolff Olins and features a bold wordmark with a blue and red emblem of the running man with a pipe, later the logo got the name “The Piper”.
- It was a unique and memorable emblem, which made the company popular across the globe.
- It was a stylized image of the globe, which was also designed by Wolff Olins.
- The purple and white color palette is a tribute to the very first logo of the BT company, the one from 1981.
- Video
PNG Design and Logo Download
