BHP logo and symbol, meaning, history, PNG
- The company also specializes in mining and iron ore.
- Meaning and history Before 1985 The original BHP logo featured a tricolor rectangular flag, with blue and red parts separated by a thick white diagonal banner with black lettering on it.
- It was a very simple composition, yet executed very professional and evoking a sense of power and stability.
- 1985 – 2001 The redesign did 1985 Brough a more minimalist and strict image to the company and now the BHP wordmark was set in the uppercase of a massive a modern sans-serif typeface in dark blue, and placed on the right from a geometric emblem with several overlapping squares and rectangles, resembling a chain-like structure.
- 2001 – 2017 In 2001 after the merger with Billiton, the logo was redesigned again, and the lettering, which was now set in the lowercase, got extended to “Bhpbilliton”.
- The graphical part of the redesigned identity was placed above the right part of the inscription and boasted three parts I’m drawn in gradient orange — two dots merged dots and a solid elongated drop.
- Symbolizing the growth of the new company.
- The sans serif typeface of all the capital letters has thick straight lines and traditional cut angles.
- The bright orange color of the BHP visual identity was inherited from the previous version of the company’s logo when it had the name BHPBilliton.
- The old logo was composed of all the lowercase wordmark with a meaningful abstract emblem.
- Orange is a symbol of energy and passion, it evokes a sense of happiness and friendliness, reflecting the progressive and innovative company which also values the creative approach in everything.
- The BHP logo’s simplicity makes it stand out.
- It is a timeless perfectly executed nameplate and the right choice of the color scheme.
- The logo represents an influential and super confident brand, which is looking into the future with curiosity and courage.
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