Ameriprise logo and symbol, meaning, history, PNG
- Download PNG Ameriprise Logo PNG Ameriprise is a financial corporation from the USA which provides various services, such as planning, insurance, and management.
- The company was a stable shed in 1894 and today operates worldwide.
- Meaning and history 1967 – 1999 The Ameriprise logo hasn’t changed much over its history.
- If you compare the 1967 logo with the current one, you’ll notice they look pretty similar.
- Also, the old logo included the lettering “Paul A. Pouliot & Associates.” 1999 – 2008 The next version also looks very much like the current one.
- The text below disappeared.
- 2008 – Today The Ameriprise visual identity is strict and laconic, yet reflects a powerful company perfectly.
- The logo is composed of a wordmark set in two levels and an emblem on its right.
- The inscription is executed in a classic serif font with the upper “Ameriprise” in a bolder and more square shape, and the bottom “Financial” italicized.
- The “Ameriprise” part features bigger and wider letters, which look confident and strong, while the smaller “Financial” adds elegance and softness to the logo.
- A bright and sophisticated symbol, which is minimalist yet meaningful.
- The Ameriprise emblem is a bold blue circle with an eight-pointed star in white, one of the star’s peaks is replaced with an arrow, pointing right and upwards.
- It is a symbol of progress and innovation, as well as a tribute to America and its heritage.
- The royal blue and white color palette of the Ameriprise insignia represents the company as professional and reliable, it also shows the authority and expertise, evoking a sense of loyalty and trust.
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