Tupperware logo and symbol, meaning, history, PNG
- Download PNG Tupperware Logo PNG Tupperware is an American brand of kitchenware and cooking accessories, which was established in 1942 by Earl Tupper.
- The company designs manufacture and sells storage containers of plastic and glass along with other items, which are distributed across the globe.
- But they both have one thing in common — the company always designed their logo in a monochrome color palette.
- The inscription was executed in a custom bold sans-serif font with slightly naive shapes.
- All the letters were capitalized and the “T” was enlarged, with its horizontal bar spreading both sides.
- 1950s The Tupperware logo from the 1950s was pretty much the same, but was complemented by a tagline and had its iconic custom lettering executed in an outlined typeface.
- 1958 – 1974 The redesign of 1958 cleaned and strengthened the recognizable Tupperware logotype, keeping the lines and contours as they were, but making them brighter, bolder, and more confident.
- It was a modern example of the visual identity, which kept the color scheme of the previous version.
- The stylish white outlines inscription with smooth shapes and rounded lines was placed in a black background and created a sense of a labyrinth.
- It was a remarkable logo, which stayed with the brand for about 29 years.
- It is a black string inscription in a white background, which is sometimes accompanied by a light yet bright emblem.
- The perfectly balanced inscription and its traditional font evoke a sense of power and influence, reflecting the company’s stability and timelessness.
- So the idea of direct to customer sales came up, with a personal demonstration.
- Not that long ago the label started producing cosmetics for face, body and hair, perfumes and jewelry, under its sub-brands.
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