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Swedish Hockey League (SHL) logo and symbol, meaning, history, PNG
- Download PNG Swedish Hockey League Logo PNG In spite of their unusual shape, the letters of the Swedish Hockey League logo are quite legible.
- What makes them unique is the way they appear to be cut from the sides.
- This approach adds some motion to the otherwise static logo.
- We should also mention the old SHL logo, which was used before 2013.
- At the time, the league was called Elitserien, which was reflected in its visual brand identity.
- Here, the word “Elitserien” was given in a geometric sans serif typeface.
- The glyphs were based on a square shape.
- Above the lettering, right in the middle, a small black puck with a dark blue bottom could be seen.
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