Supreme logo and symbol, meaning, history, PNG
- Download PNG Supreme Logo PNG Simple as it is, the Supreme logo has its unique niche.
- It has been very successful, from the commercial point of view, some of the items selling for more than $1,000 on the resale market.
- Meaning and history The emblem was introduced in 1994, when the first Supreme store opened on Lafayette Street in New York.
- According to Jebbia, it cost $12,000 to open it.
- The friend didn’t like the original designs claiming they lacked identity.
- So, he gave the designers a book describing works of Barbara Kruger, one of the US most known conceptual artists and collagists, to use as a source of inspiration.
- Primary logo The final logo drew inspiration (or, as some people put it, was “lifted) from Kruger’s poster created in support of legal abortion.
- It featured a woman’s face divided in two parts with the lettering “Your body is a battleground” in white against a bright red background.
- Take, for instance, the Stussy brand and its logo clearly based on the Chanel’s interlocking “C’s”.
- New versions of the symbol The brand makes T-shirts with modified versions of its logo for some occasions.
- For instance, it produced a BOGO benefit tee in 2011 after the earthquake in Japan and donated all the sale proceeds to the country’s Red Cross.
- Emblem controversy The connection between the brand’s logo with the recognizable style of Barbara Kruger is obvious.
- Moreover, James Jebbia, the company founder, actually confirmed that the Supreme logo was borrowed from her work.
- It was when Supreme sued Leah McSweeney, the founder of Married to the Mob, for her parodical logo “Supreme Bitch” based on the Supreme wordmark.
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