Subway logo and symbol, meaning, history, PNG
- Download PNG Subway Logo PNG Whatever changes Subway logo has gone through, it has always retained its distinctive feature: the arrows at the ends of the letters “S” and “Y”.
- Meaning and history The Subway visual identity as we know it today was set in 1968, and got only slightly modernized by now, though there was also an original version, designed for the company in 1965 when it was founded under the name “Pete’s Super Submarines”.
- 1965 – 1968 The very first banner for the brand was composed of bright and vivid lettering in light blue and red, placed on a white background.
- The left part of the emblem comprised an enlarged “Pete’s” in a traditional and bold sans-serif typeface, while the right part was set in two levels with its capitalized red inscription executed in a handwritten font with clean lines and distinct edges.
- 1968 – 1969 With the rename of the brand into Subway in 1968, the new logo was introduced.
- All the following versions of the Subway visual identity will be based on this emblem, which only was in use for one year.
- 1969 – 2002 In 1969 the lines of the logotype were thickened and the color palette was changed to white and yellow, visually splitting the brand’s name into two parts.
- A bit later the company introduced two more color scheme options for the badge: white and yellow wordmark on a green background, and green and yellow lettering set in white.
- The wordmark was still executed in white and yellow, but now instead of a dark background, the letters gained a thin yet confident green outline.
- 2016 – Today The logo, designed for Subway in 2016, is a modernized version of all the previous emblems, where the inscription is set in a bold and rounded sans-serif typeface with its left part in solid yellow, and the right one — is green.
- The arrows on the ends of “S” and “Y” became a bit more massive and sharp, which added some progressiveness and strength to the overall image of the company.
- Font Since 1965, numerous amendments have been made to the shape and proportions of the letters.
- Color The Subway logo, in its current appearance, is a combination of yellow and green.
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