Standard Life logo and symbol, meaning, history, PNG
- Download PNG Standard Life Logo PNG Standard Life is a British financial group, which specializes in providing various services including consulting, insurance and asset management.
- The company was established in 1825 and today has almost 10 thousand employees in its offices all over the world.
- Today the new direction of the business is being developed by the group — software development and consulting.
- Its current logo, composed of a wordmark and a delicate emblem above it, keeps the mood and color palette of the previous version, elevating it to the new level.
- The blue, white and yellow palette of the firm’s logo is a reflection of reliability and professionalism.
- Along with creativity and joy, which the company invests in every product and service.
- 1992 – 2011 The redesign of 1992 brought a modern look to the company’s visual identity.
- That is when the Standard Life emblem was created and yellow color was added to the palette.
- The wordmark in all capital letters was drawn in blue and executed in a sleek sans-serif typeface, which is close to Dez Now Sans Semi Bold font but with modified tails of the letters — playfully pointed ends.
- Now the logo is composed of a bold nameplate in a deep blue color with a small sharp yellow triangle above the last letter of the inscription.
- This delicate geometric symbol adds a bright accent to the logo and evoke a sense of happiness.
- Review Standard Life is the biggest mutual life organization in Europe, which also operates worldwide through its offices and subsidiaries.
- Today the firm helps almost 5 million customers with management of their life savings and pensions.
- Founded in 1825, today the enterprise proposes life assurance and wealth management, individual saving accounts and mutual funds, along with pensions and investment bonds.
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