evolution history and meaning
- Download PNG Škoda Logo PNG Škoda is a brand of car designing and manufacturing company, that was established in 1895 in the Czech Republic.
- Škoda was founded in 1985 by two cyclists, Vaclav Layton and Vaclav Klement.
- The company started trying itself in a car manufacturing and 1925 merged with Pizen Skodovka Co and became a Škoda company, producing vehicles, engines and agricultural machinery.
- What is Škoda?
- 1895 – 1905 The first logo of the company was a celebration of its name, Slavia, in which all capital letters were executed in an elegant fine typeface and placed diagonally inside a wheel.
- The color palette was burgundy and gold, which was a symbol of luxury, elegance, and victory.
- The logo was a part of the brand’s visual identity until 1925, then it was replaced by two options design in the same year.
- It was a deep blue oval with gold laurel framing and gold wordmark in an elegant handwritten typeface.
- 1925 – 1993 The more significant design was created in the same year.
- The five-feathered arrow in blue color, placed inside a blue circle was designed by Tomas Maglic.
- The idea of Tomas Maglic was to reflect the company’s look into the future and its continuous movement.
- The wordmark in a handwritten typeface was placed inside the circle and under the arrow.
- 1993 – 1999 After the acquisition of Škoda by Volkswagen, the brand’s logo was redesigned, but the idea remained.
- The black color is a symbol of the brand’s traditions and heritage, while green is a representation of the new life and environmentally-centered approach of Škoda.
- It is now composed of a circle with a thin silver outline, with a green iconic symbol placed inside on a white background.
- The wordmark is located above the circle and features black bold lettering.
- The lettering is now placed under the emblem.
- The Emblem The famous Škoda emblem features an abstract image of a winged arrow, enclosed in a circle.
- However, before the iconic emblem was created, Škoda had undergone several logo redesigns.
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