Saint-Gobain logo and symbol, meaning, history, PNG
- Today the company operates worldwide and has almost 200 thousand employees.
- Meaning and history Before 2018 The first Saint-Gobain logo featured a modest medium-gray composition with the emblem placed above the uppercase inscription.
- As for the logotype, it was executed in a clean and neat sans-serif typeface, which looked timeless and fine.
- 2018 – Today One of the world’s oldest companies in the construction materials industry segment boasts a very modern and recognizable visual identity, which has a strong connection to the original label’s logo, showing its history and heritage.
- The Saint-Gobain logo is composed of a delicate wordmark and a remarkable emblem above it, which depicts a silhouette of buildings and the arches of the historical Pont-a-Mousson bridge.
- The bridge has always been a part of the brand’s visual identity, as a tribute to the city of its foundation.
- The previous logo of the company depicted only the bridge’s contour, and the shapes of the buildings were added to the badge in order to emphasize the construction segment of the Saint-Gobain activity.
- The colorful logo is drawn in a gradient line, consisting of all the shades of the rainbow, which looks dynamic and lively, showing the company as the progressive one and its young spirit, though a strong link to its roots and legacy.
- The wordmark is colored blue in order to accent on professionalism and authority.
- Blue also evokes a sense of security and responsibility of the corporation, showing its values of quality and sustainability.
- Font The wordmark of the company’s logo features all capital letters in a rounded geometric sans-serif typeface, which is very similar to Aristotelica Small Caps font, designed by Cosimo Lorenzo Pancini and Andrea Tartarelli, based on the iconic Arista typeface, created by Francesco Canovaro.
- The rounded corners create a kind and friendly feeling, showing the company’s customer as the center of its value system.
- Review Saint-Gobain was founded as a glass and mirror manufacturing business and despite the wide range of materials and products the company produces today, glass is still one of the most important categories for the corporation.
- Among the glass solutions it provides are interior and exterior structures, thermal insulation, as well as a bullet- and fireproof technologies.
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