Orbitz logo and symbol, meaning, history, PNG
- Download PNG Orbitz Logo PNG Orbitz is the name of an American website, which specializes in tourism and travel.
- The aggregator lets you find the cheapest and most convenient flight and hotels all over the world.
- Launched in 2001, today the company is one of the most famous travel service providers in the USA.
- Meaning and history The Orbitz logo is simple yet strong and memorable.
- Composed of a wordmark, it features a graphical element replacing the first letter “O”, which is also a brand’s signifier.
- The Or its wordmark in all capitals is written in an italicized extra bold sans-serif typeface with distinct lines and rounded angles of “R”, “B” and “I”, while the last two letters, “T” and “Z” are sharp and strong.
- The diagonal cuts of the “Z” horizontal bars make the logo look dynamic and contemporary.
- The first “O” of the wordmark, which is also a signifier and the icon of the brand, is composed of two arrows, navy blue, and lighter blue, which symbolize the movement.
- 2001 — 2005 If you take a look at the old logo, you’ll notice it looks quite familiar.
- The dynamic italicized typeface has remained virtually unchanged.
- Even the “O” in the old logo already had its iconic arrows.
- And yet, the brighter blue palette makes the two versions look pretty different.
- The older one had an icy feel because of it, which hasn’t been preserved in the current one.
- 2005 — Today The two shades of the blue color palette of the brand’s logo is a reflection of stability and professionalism, as well as a creative and progressive approach to the services provided by the platform.
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