New England Aquarium logo and symbol, meaning, history, PNG
- Download PNG New England Aquarium Logo PNG New England Aquarium is an aquarium in Boston, Massachusetts, which was es-tablished in 1969.
- Today a home for thousands of animals and hundreds of species, the aquarium attracts almost one and half million visitors a year and has several special options, such as whale watching.
- Meaning and history The New England Aquarium insignia, composed of a circular emblem and a logotype, is pretty simple, yet sophisticated and says a lot about the organization, its purpose, and character.
- The main part of the visual identity, a graphical emblem, is a solid blue dot with a pattern of thin white horizontal lines.
- On this striped background, the white stylized silhouette of a fish is placed.
- It’s drawn in simple thick and rounded lines, with almost no details, just the tail, head, and eye.
- The fish is facing left.
- On the right of the emblem, there is a delicate and strict wordmark placed in two levels, written in one style and size.
- The black inscription with all the words in a title case is executed in a classic and calm sans-serif typeface, where the narrowed let-ters look very similar to Helvetica Bold Condensed and Europa Grotesk SB Med Cond fonts.
- The simplicity of the composition and its traditional for any aquarium color palette points to the professionalism and authority of the organization, showing it as a place, dedicated to nature and animals.
- And this is emphasized on some of the logo versions, where the tagline “Protecting the blue planet” is added as a bottom level, in italicized sans-serif.
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