Loewe Logo and symbol, meaning, history, PNG
- Download PNG Loewe Logo PNG The Spanish fashion brand Loewe is known for its leather goods, clothing, and perfumes, as well as accessories.
- It is the oldest luxury fashion brand owned by LVMH.
- Meaning and history The history of the brand can be traced to 1846.
- The letters still have that traditional touch – the serifs, the classic proportions, and the varying thicknesses of the glyphs.
- This, of course, doesn’t mean the two versions are identical.
- In the old logo, the type is a true vintage one.
- It emphasizes the brand’s heritage.
- Due to the fact that the name of the brand is given in large glyphs, you can clearly see every detail of the wordmark, from the classic serifs to the intricate middle part of the “W,” which would have been almost unimaginable in a typical modern logo with its minimalism.
- Below the name of the brand, there is the lettering “Madrid 1846” (the year, when the brand was founded).
- 2014 — present The updated version preserves the “heritage” theme by using a serif typeface with a conspicuous variation in the thicknesses of the glyphs.
- For instance, the “O” has its symmetry axis tilted to the left.
- They are nothing like the old-fashioned traditional serifs.
- In addition to the wordmark, the company also has a new version of its “stamp” pattern.
- It looks exquisite and refined and consists of four highly stylized, swirly “L’s.” The 2014 Loewe logo was created in collaboration with Michael Amzalag and Mathias Augustyniak, the art and design duo of the Parisian agency M/M (Paris).
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