evolution history and meaning
- Today the brand has more than 10,000 stores across Europe and the USA and is one of the world’s leaders in this segment.
- Meaning and history The brand was named after its founder, professor Ludwig Lids.
- Lidl is a huge brand, the main European food retailer.
- The Lidl logo is composed of a circle, placed on a square, with a wordmark inside.
- The combination of yellow, blue and red is happy and friendly.
- It is a very bright logo, which evokes a sense of warmth, joy and reliability.
- The square blue background of the logo symbolizes quality and authority, when the yellow circle is optimistic and uplifting.
- The Lidl logo is a perfect reflection of all the brand’s values, and shows its customers as the main interest of the company.
PNG Design and Logo Download
