evolution history and meaning
- Download PNG KTM Logo PNG KTM is a brand of sport and off-road motorcycles, established in Austria in the 1930s.
- The company is considered to be one of the largest European manufacturers in its industry and its name is highly recognizable all over the world.
- The KTM logo has been redesigned several times during its history, but it always featured the brand’s nameplate as the main element.
- The orange and black color palette celebrated the brand’s energy and passion.
- 1954 – 1958 In 1954 KTM gets an official logo, which is composed of a bright orange oval with blue wordmark on it and a swoosh symbol as an underline.
- The outline of the oval is black.
- 1962 – 1978 The official KTM logo of this time period features a new color scheme — light blue background with white lettering.
- The light blue color turned into a deep blue, the lettering became more balanced and strong and the white outline of the oval makes the whole emblem look modern.
- 1992 – 1996 The previous logo remains, but the tagline is changed to “Motorcycles”, to celebrate the company’s profile and authority.
- The logo stayed with KTM for four years.
- The logo is a strong and sharp minimalist wordmark, placed on a white background.
- 1999 – 2003 The color palette of the logo is changed to black and orange, where the wordmark is executed in black.
- 2003 – Today The current KTM logo is composed of a single wordmark with strict lines and sharp angles.
- It is usually executed in monochrome, but sometimes the black nameplate is placed on an orange background, to add more passion and power.
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