Harley-Davidson logo and symbol, meaning, history, PNG
- The company was established in the USA in 1903 and since then, it is one of the loudest and most significant names in the automotive industry.
- Meaning and history Brothers Walter and Arthur Davidson create not simply a moto-brand, but a whole separate world.
- And that is when the iconic “Bar & Shield” design was first created.
- The Harley-Davidson lettering was written in all caps white traditional front, while the motorcycles nameplate, placed on a shield, used black color.
- The “50 years” inscription was placed on the upper part of the Harley-Davidson shield, while the “American Made” — on the bottom one.
- The company created a strong and stylish metal medallion with this logo, which looked powerful when placed on the motorbikes.
- The shape of the Bar & Shield emblem was refined, and I looked powerful and masculine in the black and white combination.
- Logo In 1983 The H.O.G.
- The logo of H.O.G.
- The bottom part of the emblem consists of a yellow ribbon with “Harley Owners Group” written in a sans-serif white lettering with a black shadow.
- It shows unity and looks remarkable and memorable on the H.O.G.
- emblem.
- The iconic Bar & Shield remains the main element of the logo, but now it is enclosed into a half of a circular frame with two wide wings.
- 2008 Anniversary logo The brand was very happy with how the previous logo worked and decided to create a new one in 2008, to mark the 105 years of Harley-Davidson.
- The “105 years” lettering is placed above the Harley-Davidson iconic emblem, forming a kind of crown.
- The brand uses a monochrome color palette with a bright orange for framing and “Motorcycles” lettering, placed above and beyond the white wordmark.
- It is based on clear and strong lines and only three colors, but it looks like a powerful and brutal image for the influential and respected company.
- It is based on a traditional Bar and Shield Emblem, which is more minimalistic and clean.
- The brand also created a wordmark-based logo, which will be used on the fashion and accessories lines of the company’s retail products.
- The iconic black-white-orange color palette remains, but the typeface is simplified.
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