Groupon logo and symbol, meaning, history, PNG
- Download PNG Groupon Logo PNG Groupon is an online service, which connects e-commerce businesses with customers, providing information about the latest available deals and offers.
- The service was launched in 2008 and today it operates in more than 50 countries worldwide.
- Meaning and history The Groupon logo is minimalist and laconic.
- As the platform works with various online retailers, each of which has its owns a bright logo, it’s logo design has to be simple yet recognizable.
- The Groupon wordmark in all the capital letters is executed in a traditional bold sans-serif typeface, which is similar to ITC Avant Garde Gothic, designed by Herb Lubalin.
- 2008 — 2012 The original logo already featured the same minimalist type as the current one.
- Also, the wordmark was placed inside a shape with four sides of different lengths.
- It looked like a label, thus creating a connection with the type of brand the logo belonged to.
- 2012 — Today The strong solid letters of the inscription evoke a sense of stability and reliability.
- Written in a classic green color, with the letter “U” narrower, the Groupon nameplate looks balanced and harmonized.
- The green and white color palette of the logo symbolizes energy and safety.
- Green is a color of balance and life, while white stands for unity and loyalty.
- The combination of these two colors creates a perfect image for any company.
- The Groupon logo wasn’t changed much throughout its history, but the previous version features a thin green geometric framing, which was remover later in order to make the logo look lighter and fresher.
PNG Design and Logo Download
