Inspiration – Google Adwords Logo Facts, Meaning, History & PNG

Google Adwords Logo
  • Download PNG Google AdWords Logo PNG Google AdWords is an online service, launched by Google in 2000 and specialized in various advertising content.
  • The platform enables its users to create text and video-based ads, which can be placed on websites and applications.
  • Meaning and history It is interesting, that the service, created by Google in 2000, got its emblem designed only in 2018.
  • Before that, the visual identity of the platform was completely text-based and has no additional features which could make it stand out from the list of all other Google products.
  • 2000 — 2010 The original logo was composed of an enlarged Google logotype with three-dimensional colorful letters and a delicate gray shadow.
  • The “AdWords” inscription was executed in small gray sans-serif lettering and placed under the main nameplate, like a simple tagline.
  • While the corporate logotype was still drab with a 3D effect, the second part of the wordmark featured a very modest and strict sans-serif font, with thin narrow letters.
  • The color was still the same – gray.
  • 2015 In 2015 Google redesigned its corporate style, so the AdWords logo was also changed.
  • Now the gray inscription gained bolder and more confident lines and the “Google” part of the logo featured the same strict and clean sans-serif typeface, but had ticket lines and was still written in different colors.
  • 2018 — Today In 2018 Google decides to change its advertising platform’s name.
  • Now it is Google Ads, and Google Ads finally has its own emblem.
  • The emblem of the service is composed of a stylized letter “A” with its horizontal bar missing.
  • The left bar is colored yellow and has a green circle in its end, while the right line is in solid blue.

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