Formica logo and symbol, meaning, history, PNG
- At the beginning of its history, the company operates only on the North American market, but after the Second World War, it entered the European market and became incredibly popular among architects and designers.
- Meaning and history The label’s visual identity was first designed in the 1910s.
- As for the color palette, there were only three versions of Formica signature combination during the brand’s history, and they all were based on the most powerful shades — black, white and red.
- And the current brand’s logo has a strong link with the company’s heritage and history, yet it shows its progressive and innovative approach in manufacturing and design.
- The inscription was executed in a bold serif typeface, with the letters repeating the arched shape.
- The tagline “Made from Anhydrous Bakelite Resins” was placed under the main wordmark, but still inside the hide “F”, as well as the lower letter of the emblem, “Sheets Tubes Rods” written in all capitals.
- The original color palette of the Formica logo was monochrome, but it became red on white in the 1950s.
- The contours of the logo were also refined during that time and the tagline was replaced by a single “Laminated Plastic” inscription, written in italicized sans-serif.
- 1978 – 1988 The redesign of 1978 brought a contemporary and strong look to the logo.
- The smooth arched “F” was replaced by a solid and straight one and now it was not the part of the brand’s name, but a separate element of the visual identity, with the “Formica” nameplate replacing its lower horizontal bar.
- The “Formica Brand” wordmark in all capitals is executed in a traditional and clean sans-serif typeface, which is based on a popular Helvetica font.
- The “Laminate” tagline in all the lowercase letters is placed under the vertical bar of the emblem’s “F” and is written in a sans-serif as well.
- The white and red color combination of the Formica visual identity reflects a progressive and passionate brand, which rates its 75 years as the beginning point for something new.
- The bold “F” silhouette is now colored red, while the wordmark, replacing the letter’s lower horizontal bar is written in black.
- Font The nameplate in all capitals is executed in a strong bold sans-serif typeface, which is very similar to both Shapiro 75 Heavy Wide and Sequel 100 Wide 75, but with the lower horizontal bar of the “F” slightly shortened.
- The font of the wordmark is modern and sleek, all the letters look solid and confident and reflect the strength and authority of the company.
- The brand’s plastic laminate is used for different spaces and is known for its high durability and a wide range of color options.
- Brand’s laminate is used to create wall panels, countertops, and tabletops, they are suitable for personal and commercial use and have more than 120 variants of colors, patterns, and designs, including stones, such as marble and granite and wood textures.
- Some finishings can be glossy or matte, others look like leather.
- The company’s laminate is tougher and more durable than natural material and lives much longer.
PNG Design and Logo Download
