Flipkart Logo and symbol, meaning, history, PNG
- Download PNG Flipkart Logo PNG Flipkart is the name of an Indian company, which was established in 2007 and is focused on e-commerce activities.
- The company is partially owned by Walmart, which makes it one of the largest online shopping platforms in its region, with yearly revenue of more than 6 billion USD.
- Meaning and history The visual identity of Flipkart is modest and can definitely be called “usual”.
- The logo, composed of a simple emblem and a wordmark, is executed in a blue and yellow color palette, which was chosen by the company in its first years, and stayed with the brand after the logo redesign of 2015, but in a bit elevated way.
- 2007 — 2015 The initial Flipcart logo was executed in yellow and white and placed on a calm dark blue background with rounded angles and the right side cut diagonally.
- The name of the brand’s website was written in two styles, with the “Flipkart” in large and bold white lowercase.
- With smooth elongated lines, and a delicate and light yellow “.com” in a smaller size.
- On the left of the inscription, there was a minimalist image of the shopping cart, also executed in yellow and having thin horizontal lines coming from it to the “.com” and creating an underline for the logotype.
- 2015 — Today The redesign of 2015 made the Flipkart logo look more modern and solid, removing the blue background and reducing the number of elements on the logo to just two.
- Now the light yet still intense blue color was used for a slightly italicized logotype in a titlecase of a smooth and elegant sans-serif typeface with thick lines and softened edges and angles.
- On the right from the wordmark there is a new yellow and blue emblem — a carton shopping bag with a stylized blue “F” on it.
- The letter is written in the lowercase and has its horizontal bar elongated to the left, creating a sense of motion and speed.
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