Family Dollar logo and symbol, meaning, history, PNG
- Download PNG Family Dollar Logo PNG Family Dollar is the name of the American company, established in 1959, and specializes in low-cost retail stores, offering clothing and grocery products along with cleaning supplies and houseware goods.
- Today the company has more than 8 thousand locations across almost all the states of America.
- Meaning and history Founded in the 1959s, Family Dollar has always had its visual identity simple yet bold and memorable.
- The 1950s – The 1960s The original version of the Family Dollar logo was composed of a traditional and strict inscription, set in two independent levels.
- “Family Dollar” lettering enclosed in a horizontal rectangle, and the “Stores”, drawn in the same font and palette and placed under the first part, also in a rectangular frame, but of a smaller size.
- The wordmark was well-balanced and looked strong and professional.
- The 1960s – The 1970s In the 1960s the company changed the style of the logo.
- Letters became playful and cartoonish, which looked cool in monochrome.
- The extra-bold sans-serif symbols were overlapping one another in the upper, “Family Dollar” part of the logo, while the “Stores” used a traditional font and had enough space between the letters.
- 1974 – 2005 In 1974 the company creates a new design, the one that still can be recognized in today’s logo.
- The jumping letters from the previous version were now sent in a strictly straight line and gained a new color palette — white with a red outline.
- Do the word “Stores” is removed, as well as the framing.
- Another serious change was made to the logo’s graphical part — now it is not just the wordmark, but a wordmark separates by a bold bright circle with an abstract image of a family in it.
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