DTS logo and symbol, meaning, history, PNG
- Download PNG DTS Logo PNG DTS is an abbreviation standing for Digital Theater Systems, which is a producer of audio equipment and technologies, established in 1990 in the United States.
- Known to be the main competitor of Dolby Digital, today DTS is owned by Xperi Corp.
- Meaning and history The visual identity of the famous audio technologies developer is bright and memorable.
- The smooth contours and rounded angles of the letters, and the stylized wide “S” become even chicer in the unique orange and yellow gradient palette.
- The transition from shade to shade is very soft and delicate, so when you see the logo on the screen it looks glossy and vivid as if the sun shines on it.
- 1993 – 2006 The very first logo for DTS was created in 1993 and boasted a sleek Vostok logotype written in lowercase.
- The letters of the inscription were executed in extra-bold smooth lines, which were connected.
- The massive yet elegant insignia with distinct cuts were executed in black color and placed on a white background.
- 2006 – 2020 In 2007 the DTS logo was redesigned and this is when the bright graphical part was added to the monochrome logotype.
- It was a stylized yellow and orange ring, formed by four thin ones.
- The white details of the emblem added freshness and lightness to the image, and the massive lettering evokes a sense of professionalism and confidence.
- 2020 – Today The redesign of 2020 brought the two elements from the previous version in one.
- The massive lowercase logotype in a custom typeface was refined and softened, while its color palette was switched to the one, used for the ring emblem — yellow and orange, but in a sleek gradient.
- The three letters are executed in a sleek custom sans-serif typeface and are connected to each other, though not glued and have enough space to look fresh and crispy.
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