Canon logo and symbol, meaning, history, PNG
- Meaning and history The visual identity of a famous brand today is based on the earlier version of the logo, introduced by Canon in 1935, and it was the third emblem of the company, which was founded under the name Kwanon.
- 1934 — 1937 The very first logo for the Japanese company was introduced in 1934 and featured a circular badge with a Buddhist god image in the middle and two inscriptions set around it: the “Camera” in all capitals, arched above the emblem and executed in a bold stylized typeface resembling the Japanese hieroglyphs, and the name of the brand, “Kwanon” written under the circular frame with its letter lines drawn and flames.
- 1934 — 1945 Later in the same year, the second version of the logo was created.
- This was a more traditional emblem with a script written logotype, where the tail of the last letter “N” was elongated and curved up and left.
- Above the first stylized “K” there was a smooth curved line arched to the top.
- The logo was executed in a monochrome color palette.
- 1935 — 1953 With the change of the company’s name to Canon in 1935, the new logo was designed.
- The contours of both “N” were narrowed, and it gave more space for the unique “A”.
- The Canon logo is based on the two previous versions but executed in bolder lines, which makes the whole image more stable and powerful.
- The tails of all letters are elongated and sharpened, standing for movement and progress, and the letter “O” has its inner white space slightly inclined to the left, making a parallel with the vertical bar of the “A”, balancing it and creating an artsy and cool mood.
- Shape The current Canon logo is just the company name.
- The designer chose the red color.
- Colors The red color symbolizes responsibility, laboriousness, purposefulness, energy, and determination.
- The exclusive logo font was introduced by a graphic designer – Gio Fuga.
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