Booking.Com logo and symbol, meaning, history, PNG
- Both the website and the application are available in more than 40 languages and has a wide catalog of listings (approximately 28 million).
- Meaning and history The Booking Com visual identity is minimalist and balanced.
- Evoking a pleasant friendly feeling, its logo features two different shades of blue and no extra details.
- The Booking wordmark is executed in a smooth modern sans-serif typeface with distinctive elegant lines.
- The custom font, called Booking Sans, is similar to Conflict and Domestos Sans-Black typefaces.
- The aim was to create a functional and welcoming nameplate, which was brilliantly achieved.
- 1996 — 2000s The earliest Booking logo included the full address of the website.
- It was set in a clear sans serif type, where all the letters were capitalized.
- 2000s — 2005 Only the name of the brand, “Bookings,” was left, while the dot and “nl” disappeared.
- 2005 — 2006 The glyphs grew wider, which made them look heavier.
- The “N” looked especially wide.
- Also, the dot and the lettering “com” were added, to help the customers find the right website.
- This was necessary as the company changed its name (the final “s” was dropped).
- 2012 — Today The dark and light blue colors of the Booking.Com logo are a representation of the professional and reliable company, which values its customers’ comfort and safety and provides the best possible reservation services.
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