BHP Billiton logo and symbol, meaning, history, PNG
- Download PNG BHP Billiton Logo PNG BHP Billiton is an Australian petroleum company, which was established through the merger of two companies in 2001.
- It is focused on mining and oil and is one of the largest companies in its segment in the region.
- Meaning and history The BHP Billington visual identity is a reflection of the company’s heritage, showing both of its forming businesses.
- The wordmark of the logo is accompanied by the brand’s emblem, representing growth and progress.
- Before 1985 The original BHP logo featured a tricolor rectangular flag, with blue and red parts separated by a thick white diagonal banner with black lettering on it.
- It was a very simple composition, yet executed very professional and evoking a sense of power and stability.
- 1985 – 2001 The redesign did 1985 Brough a more minimalist and strict image to the company and now the BHP wordmark was set in the uppercase of a massive a modern sans-serif typeface in dark blue, and placed on the right from a geometric emblem with several overlapping squares and rectangles, resembling a chain-like structure.
- 2001 – 2017 In 2001 after the merger with Billiton, the logo was redesigned again, and the lettering, which was now set in the lowercase, got extended to “Bhpbilliton”.
- The graphical part of the redesigned identity was placed above the right part of the inscription and boasted three parts I’m drawn in gradient orange — two dots merged dots and a solid elongated drop.
- 2017 – Today The nameplate in all the lowercase lettering is written as one word but separated in two parts due to the different letter thickness.
- The “BHP” part features bolder lines, while “Billiton” is written in finer and thinner lettering.
- The BHP Billiton emblem is a graphical reflection of the company’s evolution, which features three abstract rounded forms, showing the development of the brand — from two separate dots (BHP and Billiton companies) to connected (merger) and, finally to one strong structure.
- The bright orange color of the BHP Billiton logo is a celebration of energy and power, which is also friendly and welcoming.
- It is a very strong visual identity design, a tribute to the brand’s background and heritage, full of meaning and modern design.
Leave a Review