Behance logo and symbol, meaning, history, PNG
- It boasted more than 10 million members in 2018.
- Meaning and history The two pillars of the brand visual brand identity are the primary Behance logo (which is essentially the wordmark) and the icon (which is essentially a shortened version of the wordmark).
- The earliest recorded logo is the one you can see in the top left corner of the website today (as of late 2020).
- This is an austere sans serif typeface providing perfect legibility.
- On the other hand, it is totally generic and has been used in thousands of logotypes.
- The designers have partly resolved the problem by adding a diacritical mark to the “e”, the so-called macron, which is a straight bar above the letter.
- Only the initial has been capitalized, while the other glyphs are lowercase as if the word is part of a simple text.
- Interestingly, the type was different from the one used on the primary Behance logo.
- The modification of the proportions let the designers make the icon more compact and squeeze the letter inside a square.
- 2020 (second version) Here, the letters look very much like on the primary logo.
- This fact establishes a closer connection between the icon and the full wordmark.
- This time, however, the color of the box is blue, while the letters are white.
- Font Helvetica Bold, which is used in the primary Behance logo, belongs to the Helvetica family of fonts.
- Colors While the primary version has always relied on a simple black-and-white palette, the icon has experimented with various shades of blue.
PNG Design and Logo Download
