Barclays logo and symbol, meaning, history, PNG
- Download PNG Barclays Logo PNG Barclays plc.
- is a major financial corporation, which was established in great Britain and has been operating since 1690.
- It is one of the world’s oldest banking groups.
- Although the Barclays logo is officially thought to have originated in 1948, it goes back to the time of the bank’s foundation.
- Those were days when even business owners could hardly boast high literacy levels.
- The minimalistic current logo features a blue eagle icon and the bank’s name written in the firm’s signature typeface.
- Meaning and history The iconic symbol of Barclays Bank was adopted by the company in the 1960s and has never left its visual identity since then.
- The 1960s – 1970 The logo, introduced in the 1960s was composed of a bold narrowed inscription in sans-serif, which was set in two levels and had a small black emblem on the right from the “Bank” part.
- The lettering was now executed in a title case of a smooth and sophisticated serif typeface with bold lines and thickened ends of the letters.
- 1970 – 1999 In 1979 the bank started using bright colors for its visual identity — a light sea-blue shade became the main color of the logo along with white, which stood for loyalty and reliability.
- The logotype featured an intense and bright shade of blue, which perfectly balanced the colors of the emblem.
- It is composed of a bold and elegant wordmark in custom font with slightly inclined letters and their ends thickened and sharpened, starting smooth and delicate serifs.
- As for the emblem, it is drawn in the same light shade of blue and featured a stylized eagle with its head turned to the left.
- The bird is executed in smooth clean lines with not many details and a bit gradient color of the body.
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