Advan logo and symbol, meaning, history, PNG
- Download PNG Advan Logo PNG Advan is a brand of tires introduced and owned by the Yokohama Rubber Company, which is headquartered in Tokyo, Japan.
- The colors and shape of the Advan logo were inspired by the tire it represents.
- Meaning and history The roots of the Yokohama Rubber Company can be traced as far back as 1917.
- It began as a joint venture of Yokohama Cable Manufacturing and B.F. Goodrich.
- It started working in the US in 1969 using the name Yokohama Tire Corporation.
- In 1978, the company unveiled its new product, the ADVAN-HF tire.
- On its official website, the brand called it “the tire with the world’s highest level of wet performance.” The product was quite successful, and a whole series followed.
- The centerpiece of the logo, from the point of view of its meaning, is the combination of three red parallelepipeds.
- This is how the emblem represents the product.
- The shape of the letters was chosen to echo the parallelepipeds.
- You can notice how the angle at which the elements of the “A’s,” “V,” and “N” are positioned coincide with the angles at which the parallelepipeds are positioned.
- Colors Similar to the shape of the Advan logo, the palette also echoes the way the product looks.
- When you look at the black background dominating the logo, you can only think of the color of the tire.
- The white letters were chosen to create enough contrast (the most contrastive color for the black), while the red was used to add a bright accent.
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