Zippo logo and symbol, meaning, history, PNG
- Download PNG Zippo Logo PNG Zippo is an iconic American label of lighters manufacturer, which was founded in 1932 by George Blaisdell.
- Today it is the most popular name of lighters across the globe, in which visual identity is instantly recognizable.
- To begin with, there was nothing but the name of the brand.
- The letters were truly minimalist: classic proportions, no serifs or decorative details.
- Simple as it was, this wordmark did its job perfectly – due to the plain shape it was highly legible and easy to reproduce on various surfaces.
- 1955 – 1980 The design forces behind the brand decided to add a creative touch.
- This time, the letters looked as if they had been written by hand in a casual, relaxed style.
- The most casual letter was probably the initial “z” with its unnecessary stroke at the top.
- 1980 – Today This is when the current logo with its iconic flame was born.
- The second letter, the “i,” represents a zippo lighter.
- While the letters feature a customized style, they are better legible than those on the previous Zippo logo.
- They also seem calmer and heavier.
- The double “P” with thin stencils, “Z” with diagonal cuts of the lines and sharpened angles, and a perfectly round “O”, glued to the “P”, all these small details complement the recognizable flame “I”, making the brand’s badge outstanding and remarkable.
- The Zippo lettering is written in a font, which is close to Yaro St Bold and Full Sans LC Bold, but with the contours modified.