Omega logo and symbol, meaning, history, PNG
- Download PNG Omega Logo PNG Another successful example of a remarkably long-standing commercial emblem, the logo of the Swiss luxury watchmaker Omega SA has remained almost the same for more than a hundred years.
- The only notable modifications have been connected with the color scheme.
- Meaning and history The logo of the legendary watchmaker was created in the middle of the 19th century and stayed almost untouched throughout the long company’s history.
- The simple yet extremely elegant composition, where the thin and delicate emblem is placed above the capitalized wordmark, is in Stanton recognizable across the world and synonymous with a quality mark.
- 1848 – 1974 The original Omega logo was introduced in 1848 and boasted a monochrome combination of the elegantly and smoothly executed Greek letter “Omega” and a simple yet bold logotype, with all letters except for “G” in a sans-serif typeface.
- As for the “G”, it has a sharp and visible serif on its upper part, which balanced the pointed ends of the emblem.
- The black color of both elements only elevated the look of the emblem and made it timeless.
- 1974 – Today The redesign of the watchmaker’s visual identity was held only in 1975, after almost seventy years of using its initial emblem.
- The new logo kept the composition of the previous version but had the wordmark enlarged and contours of all elements — emboldened and cleaned.
- The official color of the Omega visual identity now is scarlet red, though the logo can also be seen in black.
- There is even a three-dimensional version, where both the “Omega” and the lettering are executed in a pale red with gray shadow.
- Font To make the emblem stand out, the designer who worked on the logo decided to set the name of the brand in a very simple and unpretentious typeface.
- It combines the circle-based “O” and “G” with the sharp angles of the “A” and “M.” Colors In most cases, the Omega brand gives its logo in red on a white background.
- Yet, other versions are also possible.
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