evolution history and meaning
- Download PNG Absolut Logo PNG Absolut is a brand of vodka, produced in Sweden, was first introduced in 1879.
- The brand is a part of Pernod Ricard Group (It was acquired in 2008 for €5.6 billion).
- Meaning and history The blue logo and script text on the bottle have become as iconic as the based on a medicine bottle package itself.
- The Absolut logo is a great example of “the less the better”, as some of the best logos ever created in the world are also some of the most minimal.
- Absolut Vodka have decided to go down the same route by redesigning their logo for a more minimal look.
- And removed two lines of the lettering, putting the focus on the most important part on the brand – Absolut, which is executed in bright blue Futura-Condensed-esque serif.
- The brand has become so iconic that Absolut no longer needed the full three-line logo to convey themselves.
- The seal on the bottle features a portrait of Lars Olsson Smith, the founder of Absolut who pioneered the continuous distillation process.
PNG Design and Logo Download
