Raiffeisen Bank International Logo
- Download PNG Raiffeisen Bank International Logo PNG While the roots of this logo go back to ancient European folk traditions, it has a meaning that is highly relevant today.
- Meaning and history The Raiffeisen Bank logo features a gable cross in black inside a bright yellow square with thin black trim.
- The gable cross is made up of two crisscrossed horse heads attached to a house gable.
- The gable cross is used as a symbol of protection.
- Historically, people placed the roof gables on their houses to show that the house was protected.
- As an emblem of Raiffeisen, the gable cross has a transformed meaning: it stands for “the protection and security” the members of the Raiffeisen banks have due to their “self-determined cooperation” (according to the brand’s website).
- We can also add that the value of the brand was estimated at € 1.93 billion by the European Brand Institute in 2018, which makes it one of Austria’s most valuable brands.
- – 1977 Also, the company’s official website features an older version combining a bee with the same tagline.
- We can say that the “honey” theme started by this logo is in a way reflected in the current version through the use of the yellow color.
- 1977 – 1990 Another version featured the gable cross in white inside a black circle.
- 1990 – 2001 The way it looked has slightly changed over time.
- You can come across an older version where the design was placed inside a circle, and there was no yellow.
- 2001 – 2017 2017 – Today Font The Raiffeisen Bank logo is based on the Futura font family (one of the bold versions).
- In its current form, it was founded in 2017 after the merger with its parent company, RZB Group (Raiffeisen Zentralbank Österreich).
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