Captain Morgan Logo
- Download PNG Captain morgan Logo PNG Founded in 1944 and named after Welsh pirate, Sir Henry Morgan, Captain Morgan is the world’s leading rum brand.
- Since 2001 owned by Diageo, British drinks manufacturer.
- Diageo also owns such brands as Smirnoff, Baileys, Guinness and Johnny Walker.
- Meaning and history The Captain Morgan Rum logo is a vivid example of a mascot logotype.
- The iconic Captain Morgan character was created in early 1980’s by Don Maitz, American commercial artist, and remains the heart of the brand until now.
- In 2017 Captain Morgan package was redesigned and became more modern, but the main details left almost untouched.
- There is still a pirate, proudly standing on the barrel, but the barrel is now branded.
- The wordmark Captain Morgan is written in bold Thaleia font.
- There are three main colors – black, burgundy and gold.
- However, the official website color scheme uses mostly red and white.
- Font and Color One of the most well-known beverage logos of all times, Captain Morgan’s emblem, has its wordmark executed in a custom elegant typeface with a slight gothic feeling.
- The wishbone lines of come letters are complemented by sleek diagonal cuts of others and pointed tails.
- The iconic logotype is based on Hophus Roghus Regular, which is a smooth and sophisticated font with narrowed and tall letters.
- The brown and red color palette, which is complemented with blue and yellow of the captain’s outfit, stands for the natural color of rum, its warmth, and intense taste.
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