Hartford Insurance logo and symbol, meaning, history, PNG
- Download PNG Hartford Insurance Logo PNG Among the great number of insurance companies the Hartford Financial Services Group ranks 12th in the United States.
- Usually referred to as the Hartford, the Hartford-based (Connecticut) insurer is distinguished by its stag logo which is more than 200 years old.
- Meaning and history Nobody knows for sure when the Hartford logo appeared, but the oldest record available is from 1861 (Abraham Lincoln’s insurance policy).
- As for the company’s history, it dates back to 1810.
- The Hartford insurance logo has always depicted a stag fording a stream.
- One may wonder what this animal has to do with the sphere of business like insurance.
- The word “Hartford” itself means a ford where harts cross a stream.
- It seemed a proper symbol for the company named “Hartford” that wanted to show respect for nature.
- When copes of the popular painting “Monarch of the Glen” by the English painter Sir Edwin Landseer became available in the English-speaking countries, the Hartford used the powerful image for its logo.
- By 1875 its natural symbol clearly resembled the painting.
- Getting ready for the jubilee, the company decided to update its classic stag symbol so as to present a more up-to-date interpretation.
- The artists commissioned to paint a new deer emblem were Schreck from Decatur and Chandler from Hartselle.
- The artists also changed the pose a little ‒ the stag has its legs uncrossed now, which gives it more stability.
- Color The color scheme of the Hartford logo is made up of burgundy and some shades of blue.
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