VISA logo and symbol, meaning, history, PNG
- Above the white stripe there was a blue one and under it — yellow.
- The emblem had a very thin and delicate double white and blue outline, which added a touch of expertise and professionalism to the image.
- 1976 – 1992 The brand changed its name to “Visa” in 1976 and the logo was redrawn in the same year, placing the new wordmark instead of the bold one, on the same badge.
- The “Visa” lettering in all capitals was executed in a sleek and elegant italicized typeface with the sharp serifs of the letter “V”, stretching to the sides.
- 1992 – 2000 In 1992 the color palette of the Visa logo was switched to a lighter one, and the typeface of the inscription was refined, meaning the letters larger, and the contours cleaner.
- 2006 – 2014 The new logo was introduced in 2005.
- It was just a logotype with no additional graphics, but the blue and yellow color palette got kept, making the sharp triangle on the letter “V” yellow, while all the other letters remained blue.
- The contours of the wordmark have been softened and now it started looking more elegant yet professional.
- 2014 – Today The redesign of 2014 brought the Visa logo we all can see today.
- Fully based on the previous version, the new badge featured smooth iconic lettering in a dark gradient blue, which is close to purple shades.
- However, debit and smart cards were introduced in the 1980s, and the four major VISA card types – Electron, Classic, Gold, and Platinum – spawned nearly thirty new types.
- The rapid growth of the ATM network created unique opportunities for physical and legal entities to make payments regardless of location.
- The design is fairly universal: there are full-size and small-size cards (ideal for travelers who can attach them to keychains).
- The data is usually arranged horizontally or vertically (mostly in mini cards).
- Early cards featured a pattern of blue, white, and yellow strips, and the VISA wordmark was written in blue over the white strip.
- Emblem It was in 2006 that the emblem was changed first.
- Now the four letters are scaled to the size of the compact graphic element placed in the lower right-hand corner.
- The simplest VISA card types like Electron and VPay may not feature the hologram and use the dove image and a styled ‘V’ on the surface, which are visible in UV light only.
- Today, the VISA emblem is a symbol of the system’s integrity and benefits intended for users, belonging to different social groups: there are cards for students, teachers, and other categories.
- They can provide discounts and can be used as IDs, at least in the USA.
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