Ariel Logo and symbol, meaning, history, PNG
- Meaning and history Though the company we know today was only established in 1991, it has a pretty intense prehistory, as was formed from the created motorcycle brand, established in 1896, which was pretty successful for almost seventy years.
- The Ariel Motor name came up in 1932, and this is when the first logo was created.
- 1932 – 1951 The original Ariel logo featured a classy circular shape with a vertically striped golden column in the middle and an oval badge with the wordmark crossing it horizontally.
- It was a light and ornate composition, which had a circular sheen as the main elements, but this time the wheel was yellow and featured a thick while frame.
- The frame of the circle formed a body of a white snake, which had its tail and head curved around a vertical yellow line, coming up and down from the wheel.
- The “Ariel” lettering was written in red and outlined in white over a yellow smooth ribbon, which was diagonally placed on the wheel.
- Sometimes the ornate emblem was accompanied by an arched uppercase “Ariel” inscription above it.
- 2001 – Today The Ariel brand got its second life in 1991, yet it started specializing in cars, not motorcycles.
- The refreshed logo of the refreshed company was introduced in 2001 and featured the same circular shape but in a completely different execution.
- The new logo boasts a solid red circle with a stylized white letter “A” on it.
- Its vertical bars come out of the circle’s contour and are separated by a red triangle in the middle of the badge.
- The horizontal bar of the letter is replaced by another circle, in white.
- Under the emblem, there is an uppercase “Ariel” wordmark in a slightly narrowed sans-serif typeface, executed in the same scarlet-red shade.
- When executed in black and white, the Ariel logo looks progressive and contemporary, evoking a sense of style and expertise.
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