evolution history and meaning, PNG
- Download PNG ADATA Logo PNG ADATA Technology Co., Ltd. is a Taiwanese producer of PC memory and storage devices.
- It was founded by Simon Chen in 2001.
- A small firm with only 20 employees, it managed to achieve a year turnover level of US$ 1 billion within the first ten years of its life.
- Today the company is well known for producing advanced memory solutions for the work of customers’ digital equipment.
- It offers in the world market USB flash drives, Dynamic Random Access Memory modules, portable hard drives, memory cards and solid-state drives, as well as mobile accessories.
- In 2017 ADATA became the world’s second producer of DRAM modules; the market capitalization of the company reached the level of 680 million UD dollars and the number of its employees was 1400.
- Meaning and history At the outset, the ADATA logo was just the wordmark with the company’s name in block letters.
- Lately, the brand received an emblem featuring a coloured hummingbird hovering in the air next to the wordmark on its left side.
- The colour palette of the bird is very noticeable and cheerful and includes red, purple, sky blue, green, pineapple yellow and tangerine orange.
- The bird’s tail is continued by a flow of tangerine orange five-point stars.
- The graphics of the wordmark are clear and elegant, resembling the commercial font Ordin, and its colour tone is azure blue.
- ADATA Corporation puts a lot of meaning into the hummingbird emblem.
- Such characteristic feature of the hummingbird as sprightliness, according to the company senior management, symbolizes ADATA’s flexibility with regard to the world market and consumer demands; its rapidness underlines dominant innovativeness and effectiveness of production in the industry; its exploring nature underlines that the company is determined to exploit all possibilities for progress; the colour palette of the birds’ feathers and the modern graphics of its image is referred to sensational and energetic features of ADATA’s brand.
- To ADATA customers its logo underlines that the company’s success is due to its integrity, honesty, ingenuity and innovation principles.
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