Aaron’s logo and symbol, meaning, history, PNG
- Download PNG Aaron’s Logo PNG Aaron’s is an American company, which specializes in the retail of home appliances and furniture.
- The company was established in 1955 Georgia and today operates all over the United States and Canada, having a yearly revenue of about 4 billion USD.
- Meaning and history The Aaron’s visual identity concept is built on the principles of simplicity, friendliness, and reliability.
- The logo of the retailer is composed of a single wordmark with a tagline and an icon, which is usually used on its own.
- The blue and white color palette of Aaron’s is a reflection of loyalty, professionalism, and responsibility of the company.
- The calm and light shade of blue, chosen by the brand, represents confidence and expertise, and also points to the main company’s value — its’ customers and their happiness.
- The logotype of the brand is written in an ExtraBold modern sans-serif typeface, in a title case.
- The font of the italicized inscription in very similar to the popular Futura Pro Extra Bold Oblique.
- As for the tagline, “Easy.
- Beautiful.
- Affordable.”, it uses a different style of lettering, and is executed in a thinner and stricter Vito Black font.
- The Aaron’s icon, which is used for the websites and mobile applications, is a simple letter “A” inside a blue square.
- The white letter is written in the same Futura font, which is used for the main logotype.
- The logo of the American retailer is simple and calm, yet it is very well balanced and contains all the necessary information about the company, its character, approach, and purpose.
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