Inspiration – Budget Logo Facts, Meaning, History & PNG

Budget Logo

evolution history and meaning, PNG

  • It was a red and black badge placed in white background color with the logotype as the main element.
  • Above the text part of the logo, there were two solid red circles on the left and right sides.
  • 2003 – 2012 In 2003 the logo was completely redesigned.
  • The new concept was built around a delicate uppercase “Budget” logotype in orange, and “Smart People” additional lettering in bright blue, written in the uppercase above the main wordmark.
  • 2012 – Today The old Budget logo had the same structure as the current one.
  • You could see the word “Budget” in blue over an emblem combining three triangles (two orange ones and a white one).
  • In 2012, the company updated its visual brand identity.
  • The type grew lighter and sleeker.
  • Both the orange triangles grew darker.
  • While in the original logo, their color was identical, the updated logo featured two different shades.
  • In addition to the lock-up where the wordmark is above the emblem, there is also an alternative one where the road graphic comes to the left.
  • The updated Budget logo looks more like that of the parent company, Avis.
  • While originally, the US car rental company was based in Los Angeles, California, its operations are now headquartered in Parsippany, New Jersey.
  • Back in 2010, the number of locations was around 2,750.

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