Scania logo and symbol, meaning, history, PNG
- Download PNG Scania Logo PNG Scania is the name of a Swedish truck manufacturing company, which was founded in 1911.
- Meaning and history One of the leading Swedish automobile companies, Scania, got its name after the area in Sweden, where the brand was established.
- The griffin’s head became bigger and brighter, while the wordmark was changed to “Aktiebolaget Scania-Vabis” and featured enlarged and bolder lettering.
- A few years later the Scania-Vabis logo changes its color palette to a deep blue, which makes the gold letters of the serif font stand out and the red griffin head — look stronger.
- The font looks neat and modern in its simplicity.
- The rich blue color evokes a sense of professionalism and high quality.
- It was composed of a circular emblem with an enlarged griffin’s head and two ellipses in thin lines.
- The wordmark was split into two parts: “Saab” was placed above the griffin, and “Scania” — beyond it.
- The traditional brand’s color palette remained untouched — feel blue background with a red mascot and white lettering made the logo look stylish and elegant, reflecting the brand’s authority and confidence.
- 1995 – 2017 In 1995 Saab and Scania become two different companies, Scania is now independent.
- The brand decided to modernize its traditional pedal crank logo, keeping the basic elements.
- The emblem is refined and the wordmark is now placed underneath it, without overloading the mascot image.
- 2017 – Today In 2017 the Scania logo was slightly redesigned by Brand Union agency, which refreshed the iconic griffin and the custom typeface of the wordmark.
- The Emblem The iconic Scania griffin is executed in red and had two versions of crown color during its history: gold and silver.
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