Comcast logo and symbol, meaning, history, PNG
- The annual revenue of the company is more than 100 billion USD.
- Meaning and history The visual identity of the American company has always been strict yet modern and memorable.
- The name of the corporation, Comcast, was derived from two words, perfectly describing its purpose an essence — Communication and Broadcast.
- This is exactly what the company was specialized in, so in 1968 the American Cable Systems got a new name and a new visual identity.
- 1969 – 2000 The very first logo, designed in 1969, was composed of a strict wordmark in all capitals and an emblem on the left.
- It was a strict yet very powerful logo, which stayed with the company for more than 30 years and was a brilliant reflection of professionalism and stability.
- 2000 – 2007 The first redesign of the company’s visual identity was held only in 2000, but it was a complete change of style.
- The inscription was now written in all the lowercase letters, using a slightly modified Futura font.
- As for the emblem, it was simplified and now features a stylized red lettering “C”, placed around the first letter of the wordmark.
- The red and black color palette of the new visual identity was a symbol of power and passion, along with the professionalism and energy of the huge reputable company, which number one aim was to provide its customers with high-quality TV and Internet services.
- The new logo was strong and solid, evoking a sense of reliability and stability.
- 2012 – Today In 2012 Comcast buys 51% of NBC company and decides to adopt its famous colorful emblem.
- The inscription is executed in a fine and elegant sans-serif typeface, which is most likely one of the Intervogue Family fonts.
- Colors The petals are arranged in a rainbow color pattern.