Limeroad logo and symbol, meaning, history, PNG
- Download PNG Limeroad Logo PNG Limeroad is an Indian e-commerce firm, which specializes in selling fashion items for the whole family.
- The website, launched in 2012, offers a wide range of clothing and accessories for sale and serves customers nationwide.
- Meaning and history The visual identity of the e-commerce platform is simple and elegant.
- The current visual identity of the company is executed in a white and gray color palette.
- The original version featured three colors in its palette — besides gray and white there was also lime green, in which the “Lime” part of the inscription was written.
- It was a bright accent, reflecting growth, success, and energy.
- Another difference between two versions of the logo is in the lettering — the original logotype used all capitals, while the current one has only “L” and “R” capitalized.
- These two colors make the minimalist signifier eye-catching and recognizable.
- Font The wordmark from the first company’s logo featured a classic and elegant Trajan serif typeface, which was designed by Carol Twombly in 1989.
- The nameplate was slightly narrowed and looked fine and balanced.
- The current version of the visual identity uses a completely different style.
- The same style of the lettering is used for the online retailer’s icon.
- The latest addition to the online retailer’s catalog was beauty selection, which includes facial, body and hair care products along with a special cosmetics line for men.
- The e-commerce platform also offers a variety of items for home and kitchen, such as textiles, tools, and accessories.
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