DeviantART logo and symbol, meaning, history, PNG
- 2000 The original DeviantArt logo showcased the name of the website in playful letters.
- 2000 – 2001 (alternative version) Here you could see a simpler and better legible version including only the name of the website.
- 2001 – 2002 The lettering “com” was gone.
- A stylized “da” monogram appeared on the left.
- 2002 – 2003 The lettering grew larger and more prominent, while the “da” signature was more of a watermark now.
- 2003 – 2005 A simpler, lighter, and better legible type was used.
- 2008 – 2010 On the site’s Version 5, the wordmark was paired with the “da” signature.
- The name of the brand combined two typefaces, a lowercase type with rounded ends for “deviant” and a capitalized and bold type for “art.” 2014 – 2019 This is when a new era started in the history of the DeviantArt logo.
- It was then that the company got rid of the ”da” monogram replacing it with an abstract green symbol.
- The wordmark next to it showcased a customized version of Calibre, a font developed by the Klim Type Foundry.
- According to Angelo Sotira, the brand’s CEO, the updated logo wasn’t supposed to “compete or keep up” with the brand identities of other companies but “to tell our story and showcase our art and artists.” The logo was developed by Moving Brands, a design agency founded in London in 1998.
- On the favicon, the symbol is given inside a black box.
- The 2002 DeviantArt logo was a considerable step forward towards legibility.
- In the 2003 version, the company sacrificed the unique typography for legibility.
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