evolution history and meaning
- Download PNG Hoegaarden Logo PNG Hoegaarden is a beer brand, founded in 1445 in Hoegaarden, Belgium, when it was still part of the Netherlands.
- Now the brand is owned by Anheuser-Busch InBev.
- Meaning and history The Hoegaarden logo is a gothic-style typeface with an icon on top of it.
- The color scheme is traditional for many beer brands – blue, white and gold.
- The Hoegaarden emblem consists of two elements – a mash paddle and a bishop’s crozier.
- The first is a tribute to all the brewers of Hoegaarden (there used to be more than 50 in this small town).
- The second is a symbol of power once wielded by the prince bishop of Liège.
- There is a legend about an abandoned orphan raised by monks and schooled in the art of brewing, he even “buried in a beer barrel at the age of 100.” aOne more brand’s specialty – a famous Hoegaarden beer glass.
Leave a Review